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- Cape Town capitalises digital marketing – Destination News – etravelblackboardasia.com
- Lack of analytics and budget is holding back social marketing: report | Econsultancy
- Luxury brands use social media to sell in real time | GulfNews.com
- Why Ignoring Social Media Complaints Is a Huge Mistake – article from Forbes
Tag Archives: measurement
Lack of analytics and budget is holding back social marketing: report | Econsultancy
All companies are struggling with how to measure the effectiveness of their social media and then use the findings to influence their future activities. This article from Econsultancy based on research carried out with Adobe looks into this issue: There … Continue reading
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